As an innovative leader in the colorant industry, DayGlo Color Corp. was the originator of Daylight Fluorescent Color. DayGlo has also developed a wide range of special effect colorants, and conventional color pigment dispersions for use in the color consuming industries. Our markets consist primarily of plastics, graphic arts, paints and coatings, dyes and textiles. The company was founded in 1946 by Bob and Joe Switzer, who originally experimented with certain dyes and resins that produced br...